Custom cosmetic boxes that make beauty brands unforgettable

Beauty products get created to be nearly forgotten before anyone is able to use them. A customer grabs 3 lipsticks in 10 seconds and chooses among them based only on how they feel in her hand. This choice is very little related to the formula that is inside. It’s the box.

At Empress Packaging, we create custom cosmetic boxes for those who know that lipstick boxes, foundation boxes, and complete ranges of custom printed cosmetic boxes are designed to withstand retail handling and yet look the part on a vanity, not on a shelf.

What is the reason for beauty brands to opt for custom-printed cosmetic boxes?

We had a client last year who was making a skin care product that was good, but they were having trouble with their box. Despite good reviews, sales were down. Their reorder rate increased within one packaging redesign period using the same formula, but with a structurally stronger box that was finished with matte and foil accents, no changes in the product. The box did.

The same is the case in cosmetics. When transporting, foundation boxes are subjected to a great deal of shock and should protect glass or plastic bottles and not cause the display shelf to become too bulky. Lipstick boxes must be heavy in the hand, despite the little weight of the actual product. Generic stock boxes do not address the issues. Both are addressed by custom cosmetic boxes, which are designed based on the real size and sensitivity of the product.

Get a Free Custom Cosmetic Boxes Quote:

What do you get with every order?

All custom packaging boxes come with your product’s real specifications. not a template off a shelf.

• Unique and bespoke structural design for your product’s specific shape and weight
• Printing in full colour and high resolution in your logo, palette, and finish.
• Materials designed for cosmetics: rigid for high-end lines, kraft for minimalist shipping, corrugated for when shipping strength is most important.
• No minimums, which means that a small independent brand gets the same design treatment as a national brand.
• A team of experts who have been building packaging for hundreds of beauty SKUs is available to assist you with free design support.
• Fast turnaround with no compromise on the quality of prints. Cosmetic box orders will be shipped in 2-3 weeks after design approval.

Lipstick boxes must fit snugly and securely between the foundation and the lipstick. 

If too loose, the tube rattles when being sent. Too tight, and customers fight to get the product out. We do not make rounded-up standard tube and box sizes. Different weight distribution in the foundation boxes, particularly when using glass bottles. They require strengthening at the base and sometimes a window cutout to provide a view of the shade panel without opening the box. That is, both the structural and print aspects of that are in the same design pass.

This process also applies to any eyeshadow palette, all of the items in a skincare serum, a perfume box, and gift boxes, which include several items that are packaged together in one branded box.

The vast majority of brands will not fit in a single row. Our design team will take the time to “walk through” your product to ensure and confirm the exact shape, weight, and fragility of your product before they can recommend a final structure.

Which box style fits your product

Product Type

Recommended Style

Common Add-Ons

Lipstick / lip gloss

Slim tuck-end or drawer box

Foam insert, foil logo

Foundation / serum bottles

Rigid two-piece or magnetic closure

Window cutout, reinforced base

Eyeshadow palettes

Flat magnetic closure box

Spot UV, mirror insert

Perfume

Rigid boxes with sleeve

Embossing, ribbon pull

Gift sets

Multi-compartment rigid box

Custom divider inserts

It is acceptable if your product doesn’t fit in one row of one of these tables. Typically, cosmetic packaging orders combine two or three of the options, and we work through the combinations with you before any progress has been made toward production.

Customization options

Option

Choices Available

Box style

Tuck-end, magnetic closure, drawer/sleeve, rigid two-piece

Material

Kraft, rigid chipboard, corrugated, SBS cardstock

Print

Full CMYK, spot color, Pantone matching

Finish

Matte, gloss, soft-touch, spot UV, foil stamping

Add-ons

Window cutouts, custom inserts, embossing/debossing

Order volume

No minimum, wholesale pricing at scale

Frequently asked questions

Q: Are you a woman in the business of small batch custom printed cosmetic boxes?

A: Yes. The production volumes are not a factor in the design process; a first set of 50 is treated the same way as a set of ten thousand.

Q: Is it possible to have the set of lipstick boxes and foundation boxes as a combined design?

A: Yes, and it happens a lot. Many brands will request identical packaging for all their SKUs in order to maintain the same presence on the shelf for each SKU.

Q: How long does it take to get an answer?

A: Most orders are delivered within 2-3 weeks after approving the final design proof.

Q: Do you have an exact color match for an existing brand?

A: For brands that require complete color uniformity from their packaging to other marketing collateral, Pantone matching is a service available.

Q: Can Cosmetic Boxes be produced using an eco-friendly material?

A: For brands that want sustainable packaging options, without compromising print quality, there are Kraft and recyclable corrugated options.

Q: Offer inserts for breakables, such as glass bottles?

A: Yes. Depending on the weight of the product and shipment, foam, cardboard, or molded pulp inserts are available.

Begin your cosmetics packaging!

Your product should be packaged in a box that closes the sale before it’s opened. Contact us at (888) 900-7629 or email query@empresspackaging.com  today to discuss your cosmetic box project in detail and receive a free design consultation.